Big ideas, made small enough to ship.
We partner with founders and product teams on brand, product and engineering - turning fuzzy bets into shipped work that earns its keep, in weeks, not quarters.
The bits we obsess over,
so you don't have to.
Four practices, one lab - pick the ones that fit.
Brand & Identity
Logo systems, type, voice and the visual instincts that travel across every surface your product lives on.
Product Design
From a fuzzy idea to a working interface - research, wireframes and hi-fi prototypes you can actually ship.
Engineering
Fast, friendly front-ends and back-ends. We hand off code your team will be glad to inherit on Monday.
Growth & Launch
Strategy, positioning and the first 90 days - we help you find the audience that needs what you built.
Brand & Identity
Logo systems, type, voice and the visual instincts that travel across every surface your product lives on.
Product Design
From a fuzzy idea to a working interface - research, wireframes and hi-fi prototypes you can actually ship.
Engineering
Fast, friendly front-ends and back-ends. We hand off code your team will be glad to inherit on Monday.
Growth & Launch
Strategy, positioning and the first 90 days - we help you find the audience that needs what you built.
Recent work we're quietly proud of.
Maru - banking, softened.
A banking app that doesn't lecture you about saving - it just makes saving less ugly.
Folio - a library that reads you.
A reading companion with a personality, built from a connection to a library lobby.
Sundae - DTC ice cream.
Ice cream that ships frozen and sells direct - without ever looking like it's trying too hard.
Four steps. No mystery.
Same playbook, every engagement - refined over six years and roughly two hundred coffees.
Say hi
A 30-minute chat. No deck, no jargon - just figuring out if we're a fit.
Discover
We pair with your team for a week of interviews, audits and rough sketches.
Design
Two cycles of design, each ending in a working prototype you can click through.
Ship
Engineering, QA, and a hand-off doc that won't make your devs cry.
They felt less like an agency and more like the two smartest people on our team - who happened to also design the whole thing.
Questions, answered.
The things clients ask before saying yes - pricing, timeline, scope, and who actually shows up.
How do we start working together?
No deck required. Tell us where you're stuck through the contact form and we'll reply within 48 hours with a one-pager: what we'd do, how long, and roughly what it'd cost. If it feels right, we jump on a 30-minute call - no commitment.
What does a project cost, roughly? Do you quote fixed hours?
We quote fixed scope for a fixed price - no hourly meters. A brand engagement usually lands around 6 weeks, product design 8-12 weeks, and growth work 4-6 weeks. The 48-hour one-pager includes a ballpark so you know the shape before we start.
How long does a typical project take?
A clickable prototype runs about 23 days median from first brief. Full brands take ~6 weeks, product design 8-12 weeks, and growth engagements 4-6 weeks. Engineering is continuous - we hand off incrementally, not in one lump.
What does the 48-hour one-pager include?
What we'd do in plain language, how long each phase runs, and a rough cost - plus the handful of questions we'd need answered to start. It's a working document, not a sales call.
Which industries do you work with?
We've shipped 86+ projects across 14 industries - fintech, DTC and e-commerce, SaaS, healthcare, and more. We work anywhere a fuzzy bet needs to turn into shipped software; domain jargon isn't a requirement.
Who is actually on the team?
A deliberately small studio. The two people who design and build your project are the two people on your account - no hand-offs between account managers and juniors. It's why clients describe us as the two smartest people on their team.
What stack do you build with?
React, Next.js and TypeScript on the front-end; Node and Postgres on the back. Brand work ships as a system - logos, type, voice - your team can run itself. Everything ends with a hand-off doc your devs won't cry over.
Got an idea
that won't sit still?
Tell us where you're stuck. We'll send back a one-pager within 48 hours - what we'd do, how long, and what it'd cost. No deck, no follow-ups.